AI Insights · Timothy · April 2022
Top 5 Tycoon Games in Turkey Q1 2022 Performance
Discover the performance trends of the top 5 tycoon games in Turkey during the first quarter of 2022, including downloads, revenue, and active users.
In the first quarter of 2022, the top 5 tycoon games on a unified platform in Turkey exhibited various performance trends across downloads, revenue, and active users. Here’s a closer look at their performance:
Family Island™ — Farming game from Melsoft Games Ltd saw a steady decline in weekly downloads, starting from 19.9K at the beginning of the quarter and dropping to 3.5K by the end of March. Weekly revenue experienced fluctuations, peaking at around $17.3K in late December and dipping to approximately $11.7K in mid-March before recovering slightly to $13.9K by the end of the quarter. Weekly active users also showed a downward trend, decreasing from 77.4K to 45.9K over the same period.
Township by Playrix had a notable increase in weekly downloads early in the quarter, reaching 66.3K in late January before stabilizing around 30K towards the end of March. Weekly revenue varied, with a peak of approximately $17.6K in early February and a low of $7.8K in early January. The game maintained a strong weekly active user base, peaking at 274.9K in late January and ending the quarter with around 204.1K users.
Hay Day from Supercell demonstrated consistent weekly downloads, ranging between 30.7K and 53.5K throughout the quarter. Weekly revenue saw a peak of about $12.9K in late February, while active users remained robust, peaking at 535.4K in early February and ending the quarter with 482.4K users.
City of Desire by Neorigin Games Publishing showed a notable increase in weekly downloads starting mid-quarter, reaching 5.1K in mid-March before decreasing to 2.7K by the end of the quarter. Weekly revenue fluctuated, with a high of approximately $9.6K in late December and a low of $3.3K in early February. Weekly active users increased significantly from 3.1K in late February to 8.9K in mid-March, before ending the quarter at 6.4K.
Finally, Merchant Master by HaoPlay Limited had minimal activity in terms of downloads. Weekly revenue peaked at around $7.3K in early January but saw a decline towards the end of the quarter, reaching approximately $1.6K. Active users also declined from 48 in late December to 20 by late February.
These insights are based on data from Sensor Tower, where more detailed information can be found.
